Broadway Festivals Inc. ("BFI") is a non-profit corporation whose purpose is to organize, conduct and finance downtown celebrations to focus attention on the historical significance and overall importance of the central core of Lubbock, Texas. The BFI mission is to celebrate the quality of life and embrace the unique history, heritage and culture for all citizens of Lubbock and the Llano Estacado region by promoting the arts, tourism while contributing to the area’s economic vitality. Presently, BFI sponsors two projects in Lubbock: the 4th On Broadway Celebration, held each Independence Day; the Lights on Broadway Holiday Celebration, traditionally held in conjunction with the Texas Tech Carol of Lights. In the past BFI helped found the Buddy Holly Music Festival, the Lights in the Canyon Holiday Festival and the 4th Corps Youth Program. Broadway Festivals Inc. was developed out of the very successful 4th On Broadway Celebration originally established by the Committee of Churches in 1990. The organization is governed by a President and a large Board of Directors (up to 18 members), while day-to-day operations are overseen by an Executive Director.

BFI's events are open to the public and have an estimated 200,000 + attendance from Lubbock and the surrounding communities. Through its events, Broadway Festivals Inc. provides the citizens of Lubbock and the surrounding communities with several unique opportunities each year to come together and celebrate. Through its events BFI strives to offer entertainment for everyone and to showcase the unique culture that makes Lubbock an exceptional place to live.

In 1993, the Texas Downtown Association selected the 4th On Broadway Celebration as the “Best Promotional Event.” In 1996 the City of Lubbock chose Broadway Festivals, Inc. and its projects as one of three organizations utilized to compete for the All-American City Title. 4th On Broadway is also considered the "Largest Free Festival in the State of Texas."

The President, Tracy Bacon, is the Corporation’s Chief Executive Officer. She supervises and controls all of the corporation’s business affairs and presides at all meetings of the Board. Tracy is a graduate of Texas Tech University.  She is a Vice President for City Bank and has been in banking since 1989. Tracy has been an avid volunteer for 4th on Broadway Festival since 2001 and was the Chairman of the 2003 4th on Broadway Celebration.  She is also a member of the Texas Tech Masked Rider Committee, the Lubbock Arts Festival Planning Committee, a Meals on Wheels volunteer, and is a member of the Lubbock Women's Club.  Tracy is married to Robert Bacon, who is a 6th grade teacher and they have two children, Ben and Emily.

The Vice President, Gary Mitchel, oversees operations when the President is absent or unable to act.  Mont McClendon believes Gary to be a really good guy.

Broadway Festivals, Inc.
P.O. Box 1643
Lubbock, Texas 79408-1643

Phone: 806.749.2929
Fax: 806.749.3237


BOARD OF DIRECTORS

Executive Committee

Tracy Bacon, President
City Bank

Gary Mitchel, Vice-President
JTI, Inc

Ginger Brown, Secretary/Treasurer
TTU School of Nursing

Directors

Benji Snead                      KCBD

Cami Caldwell
Caldwell Productions

Clifton Wilkinson  AT&T                   

Corbin Pemberton Pemberton Professional Services

Felix Garcia                  Retired ATF

Janie Esparza                   Retired LISD

LaVerne McCann            Wells Fargo Bank

Mike Slocum                        Coca~Cola

Perry Tipton                   Plains Capital Bank

Phyllis S. Jones
City Council

Steve Gerrish              Gandy's

Suzanne Comer        McDougal Companies

Velma Medina
Coldwell Banker Realtors

Vicki Key                        Lubbock Civic Center

Staff

Stephanie Nairn, Executive Director

Currently seeking a new Graphic Design Intern, and Public Relations Interns